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    The Ultimate Typography Guide 

    by Paul Rea 12th March 2020

    Typography affects everything, from readability to trustability. And a poorly chosen font can undermine even the most compelling piece of marketing. Because typography expresses more than just words — it…

    Design 0

    How To Design Eye-Catching Signs

    by Paul Rea 19th February 2020

    Signs are everywhere. Streets, buildings, foyers, restaurants. Where there’s a business, there’s a sign. And when they’re done right, signs can be powerful promotional tools.   But what’s in a…

    Branding, Design 0

    How To Grab Your Audience’s Attention In 8 Seconds

    by Paul Rea 10th February 2020

    It’s been said that human adults have the attention spans of goldfish. Which isn’t too surprising if we’re to believe the studies claiming that modern-day attention spans barely exceed 8…

    Uncategorized 0

    5 Steps To Successful Branding

    by Paul Rea 6th February 2020

    Photo by Izabella Bedő from Pexels What is branding? Is it a logo, or a website, or a marketing campaign, or something else entirely? Well, simply put, a brand is everything. It’s the…

    Uncategorized 0

    11 Paper Cut-Out Fonts For Crafty Designs

    by Paul Rea 29th January 2020

    We talked about paper cut-out fonts in our blog on design trends for 2020. And we thought it would be a good follow-up to provide some examples of cut-out font…

    Branding, Design 0

    How To Improve Your Brand Storytelling 

    by Paul Rea 23rd January 2020

    Photo by Wendy van Zyl from Pexels Storytelling is one of the oldest forms of creative communication. And brand storytelling is one of the newest. But there’s a reason why businesses use stories…

    Uncategorized 0

    5 Steps To Stellar Sign Design

    by Paul Rea 17th October 2019

    A good sign is a timeless sign. And signs are just as relevant in the digital age as ever before. But a sign’s impact and effectiveness are ultimately determined by…

    Design, Marketing 0
    Podcasts

    15 Podcasts To Inspire Your Creativity

    by Paul Rea 30th August 2019

    Whether you’re driving to work, walking to the shop, or running a marathon, podcasts are an excellent tool for learning on the go. And for designers and creatives, there’s a…

    General 0

    7 Wonderfully Creative Zines That Prove Print Isn’t Dead

    by Paul Rea 8th February 2019

    Photo by Britta Jackson from Pexels According to Shutterstock, zines are set to be a major trend in 2019. Quick definition: a zine is, essentially, an independently published booklet, often created entirely by…

    Design, General 0
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