South Tyneside Ten
This was a specially commissioned booklet, celebrating twenty years of the organisation. It was produced for a 20th anniversary party which also doubled as the company’s annual meeting. To represent the anniversary visually, we decided to create a twenty-year timeline, with the various events and milestones depicted on each page. In order to achieve the desired effect, the booklet was printed in landscape so as to allow the timeline to appear longer and more proportional to the orientation; this was the main aspect of the job, as the proper emphasis of the timeline was very important in creating the proper aesthetic.
The twenty year brand was a play on the existing brand imagery, which is shown through the yellow dot.