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    Design Fundamentals: How To Write Good Headlines

    by Paul Rea 23rd June 2022

    Photo by Startup Stock Photos from Pexels David Ogilvy once said, “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you…

    General, Marketing 0

    How To Design A Promotional Calendar

    by Paul Rea 29th October 2021

    A calendar is an excellent tools for spreading brand awareness. It’s cheap, practical, and more often than not it’ll get used.  So following on from last week’s post (where we…

    Branding, Design, Marketing 0

    How To Build A Brand

    by Paul Rea 25th June 2021

    Your brand is (almost) everything. Whether you’re a dentist, an accountant, or a builder, you have a brand. Because a brand is, simply put, how the outside world perceives a…

    Branding, Design, Marketing 0

    14 Excellent Websites For Stock Art

    by Paul Rea 10th May 2021

    Photo by Steve Johnson from Pexels. Just like stock photography, there’s a time and a place for stock art. Though some may consider the very thought to be cheating, stock art can offer…

    Design, General, Marketing 0

    11 Reasons Why You Need To Blog

    by Paul Rea 27th April 2021

    Huffington Post said it best when they said, “Blogs are the new business cards.” And with the digital age in full swing, that’s no exaggeration. Your blog is a hub for all your online…

    General, Marketing

    7 Design Tricks For Capturing Attention

    by Paul Rea 17th March 2021

    Photo by Andrea Piacquadio from Pexels It’s no secret that the world is full of short attention spans. But what does this widespread attention shortage mean for businesses and how they approach their…

    Branding, Design, Marketing 0

    The Graphic Designer’s Complete Guide To Creating Zines

    by Paul Rea 5th March 2021

    Photo by Henry & Co. from Pexels. Zines are wonderful. They’re a tiny canvas on which infinite creative possibilities can be drawn. Whether you want to share a love for hot air balloons,…

    Branding, Design, General, Marketing 0

    How To Create The Perfect Business Card

    by Paul Rea 25th March 2020

    Business cards are a brand’s handshake. And more often than not they’re exchanged during first meetings, which means they play a huge role in the initial impressions professionals form of…

    Design, Marketing 0

    5 Steps To Stellar Sign Design

    by Paul Rea 17th October 2019

    A good sign is a timeless sign. And signs are just as relevant in the digital age as ever before. But a sign’s impact and effectiveness are ultimately determined by…

    Design, Marketing 0
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